The idea of a Muslim author launching his book at synagogues is an unheard-of example of crossing boundaries to make new friends. Or, as we describe such friendships at our publishing house: Allies and angels build healthier communities through sharing the great stories found in books. This column by David Crumm tells how Muslim peace activist Victor Begg is crossing those boundaries this spring.
How do we find potential readers? And, how do readers discover our authors? That’s the greatest challenge in publishing today. But the good news is: Our publishing house team grew up in the midst of today’s great revolution in media. In this column, Susan Stitt invites us all to connect—and provides easy links to do just that.
Editor David Crumm writes about the power in the community that surrounds a good book. We take seriously these principles in talking with authors about book proposals. It’s true: “Great books welcome readers into worlds they hope to see.”
We’re celebrating a great example of cooperation among publishers, because Joel Friedlander just put us in the center ring of his 3-ring Carnival of Indies. For years, Joel has published this monthly “blog carnival.” It’s a colorful parade of writers sharing great ideas for authors.
Victor Begg is our star example of an author who has seized the idea of making promotional videos—and has run with that idea further than even our marketing director could have imagined. Now, he’s suddenly stepping into the shoes of The Most Interesting Man in the World. You’ll enjoy this column! And these video clips! Take a look …