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Articles About Book Marketing
Book Marketing: How often should you check in on social media?
When authors ask me this question, I tend to use the word “regularly”—because it prompts some careful thought. At the heart of it, effective communication through social media should be as thoughtful as your regular contacts with friends. …
Book Marketing: Do you need social media?
So you’ve published your book. What’s next? These days, most authors realize that they should dive into social media platforms to promote their book. But many authors still ask, Do I really need to do that? …