Celebrating top Amazon rankings for ‘Healing the World’
Marketing director Susan Stitt writes about the importance of achieving an Amazon best-seller status with new releases like our Gustavo Parajón biography ‘Healing the World.’ …
Articles by Susan Stitt
Susan Stitt is marketing director of Front Edge Publishing. Over the years, she has guided many authors through the challenging process of launching books and developing strategies that will grow readership. She also has worked widely with nonprofits. Now, she shares her expertise twice each month on our Front Edge Publishing website.
What Is Amazon Doing to its Author Central Pages?
Front Edge Publishing Marketing Director Susan Stitt reports on how our publishing house and our authors are responding to dramatic changes Amazon has made in January 2023 to its Amazon Central Author Pages. …
‘Struck by Hope’ author Jeanine Patten-Coble breaks through to a national TV audience with Tamron Hall
Need a story of hope and resilience? Jeanine Patten-Coble, the founder of Little Pink Houses of Hope and the author of ‘Struck by Hope,’ was featured nationally on Tamron Hall’s Disney-ABC-network show. This video of her appearance, then, drew more than 1.6 million viewers in just three days. …
Why should I join Goodreads? Why is Goodreads good for readers?
Marketing director Susan Stitt explains the massive scope of Goodreads and ways authors can build community even before a book debuts. …
Howard Brown helps readers personalize their gifts. (Get yours now.)
Author Howard Brown takes a tip we share with authors: Design personalized bookplates. And now, Howard is using those bookplates to help readers prepare personalized gifts for loved ones. …
We’re celebrating Dr. David Gushee’s milestone of 300 reviews for ‘Changing Our Mind’
Dr. David Gushee’s landmark Changing Our Mind is crossing the 300-review threshold on Amazon. We’re encouraging folks who have been touched by this hopeful book to keep adding encouraging reviews. …
What is a hybrid publisher? We are joining with colleagues in strengthening our commitments.
Our international trade group, the Independent Book Publishers Association, is moving to strengthen the “best practices” principles followed by hybrid publishers. As founding signers of the original IBPA pledge in 2018, we support this move as well. …
How do you launch a book? One important step is a pre-sale appeal to friends and colleagues.
Marketing Director Susan Stitt and author Howard Brown take our readers inside the promotional campaign to spread news about the upcoming release of Shining Brightly. In this column, they share the text of a sample email Howard is sending to friends to energize these allies. …
Celebrating the 20th guide by MSU School of Journalism’s Bias Busters: ‘100 Questions and Answers about The Black Church’
Susan Stitt reports on the release of this timely new cultural competence guide in the award-winning series by MSU’s ‘Bias Busters’ project. As TIME magazine put it: “To understand America, you need to understand the Black Church.” …
Celebrating with MSU School of Journalism and interfaith communities the publication of ‘100 Questions & Answers About Sikh Americans’
Susan Stitt reports on the release of this timely new cultural competence guide in the award-winning series by MSU’s ‘Bias Busters’ project. Sikhism, a peace-loving and service-oriented faith, is the world’s fifth largest religious group and yet followers often find themselves targets of bigotry. …