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Optimizing your Amazon Author Page is such a powerfully engaging opportunity to interact with readers that we want to highlight those authors who are doing a great job with this form of outreach. Looking at these examples, you may find some helpful tips for your own Amazon page.
A newly released Pew Research report, which you can download for free, chronicles a rapidly changing pattern of social media usage among American teens. While Facebook once dominated, that’s not the case now. But books? Pew says young adults still love them, especially in paper. Learn why this matters to writers today.
50 billion podcast episodes! If you’re not already listening to podcasts—or producing your own—just think for a moment about the scale of the podcast impact on our culture. 50 billion is the number of Apple podcast episodes downloaded or streamed across its popular services, including iTunes. And, of course, there’s an ocean of other podcasts […]
Are you planning ahead for International Children’s Book Day on April 2? Or, if you’re an author focused on food: How about National Jelly Bean Day three weeks after that on April 22? On May 13, you certainly won’t forget a Mother’s Day note for your friends on social media, will you? But what about […]
In recent columns, Susan Stitt and I have been pushing social media strategies, because that community-building effort is absolutely essential in publishing, these days. Now, a brand new 2018 Pew Research report on social media trends underlines a few assumptions we’ve been making over the past year.