Tag: discoverability

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Online Book Promotion Opportunities are Endless

Marketing Director Susan Stitt writes about the many ways authors can make online connections to promote their new books. She shares three specific examples, using online tools such as HARO, that our own authors have spread awareness of the messages that are so close to their hearts.

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Author Tips: Can I Turn My Blog Posts into a Book? Successful Authors Can Use Online Writing to Develop New Books

Got a blog that has drawn together a good-sized online audience? Have you published a series of popular columns in a website or perhaps a weekly newsletter? Editor David Crumm writes about the challenges and potential of turning online writing into a successful book. We also take an in-depth look at how scholar and author Harold Heie crowdsourced a year of online conversations into an inspiring new book, Reforming American Politics.

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What Is Blockchain for Publishing? And, Will Blockchain Be the Next Publishing Revolution?

Blockchain for publishing is one of the hottest ideas in Spring 2019, sparking headlines about its potential and its relationship to the controversial bitcoin industry. Editor David Crumm describes this column as “Bitcoin for Publishing 101,” offering a short, newsy look at bitcoin—enough so that you’ll be able to discuss this concept with friends and colleagues.

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