Category: Book Marketing

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20 Book Marketing Tips For Effective Authors: How many of these have you checked off?

Marketing director Susan Stitt provides a one-stop checklist of ideas smart authors should consider to build an ever-growing audience for new books. There is so much excitement surrounding a book launch that we can forget to take time to organize ways to keep in touch with our new readers, allies and angels. Susan’s checklist represents many ways you can work on building a real community around your book.

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Some Tricks of the Book Selling Trade

Authors who want to sell books need to participate in ongoing efforts to market those books—which means taking part in national conversations and media opportunities. Marketing Director Susan Stitt writes about five online opportunities for authors to amplify their voices and news about their books.

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