Front Edge Publishing
Your Ideas Take Flight
Susan Stitt is marketing director of Front Edge Publishing. Over the years, she has guided many authors through the challenging process of launching books and developing strategies that will grow readership. She also has worked widely with nonprofits. Now, she shares her expertise twice each month on our Front Edge Publishing website.
Marketing Director Susan Stitt explains the valuable process of looking for Media Mentions of an author’s work—a crucial step in marketing a new book. She shares 7 important steps authors can take when they spot Media Mentions. …
Marketing Director Susan Stitt shares best practices and tips for uploading author videos to your Amazon page. These Amazon pages represent valuable real estate for authors as you reach out to interact with readers. Susan shares both Dos and Don’ts. …
Is your book protected? In this column, Susan Stitt answers some of the most common questions authors raise, including: Why do I need copyright protection? How do I apply for a copyright? How long is my work protected under U.S. copyright? How much does it cost? And, how long does …
How do we find potential readers? And, how do readers discover our authors? That’s the greatest challenge in publishing today. But the good news is: Our publishing house team grew up in the midst of today’s great revolution in media. In this column, Susan Stitt invites us all to connect—and …
We’re celebrating a great example of cooperation among publishers, because Joel Friedlander just put us in the center ring of his 3-ring Carnival of Indies. For years, Joel has published this monthly “blog carnival.” It’s a colorful parade of writers sharing great ideas for authors. …
These days, video clips outperform almost any other form of online marketing. In this column, marketing expert Susan Stitt writes about this powerful trend. She suggests some easy, free-of-charge ways to start producing short videos to promote yourself or your book. She’s even got samples of “free” videos she created—and …
Clifford Worthy, the great grandson of slaves, was one of the few African-American men of his generation who was accepted and excelled as a Black Knight of the Hudson, a traditional nickname for West Point cadets. Worthy describes his journey to West Point, the many challenges he overcame both in …
Anni K. Reinking shares an emotionally and intellectually moving memoir of her life as a white mother raising a black son in America. …
Google Alerts are easy to set up and become your window on the world to follow authors, books or important issues that matter to you. The process is easy to set up—and to change or cancel if you don’t like the results. In this week’s article, marketing expert Susan Stitt …
Choosing the correct title and subtitle for your book is the most important step you can take in successfully marketing your book. In this column, our Marketing Director Susan Stitt describes the many factors that contribute to a successful book title. Do you know all of the places your title …