Articles by Susan Stitt

Susan Stitt is marketing director of Front Edge Publishing. Over the years, she has guided many authors through the challenging process of launching books and developing strategies that will grow readership. She also has worked widely with nonprofits. Now, she shares her expertise twice each month on our Front Edge Publishing website.

Online Book Promotion Opportunities are Endless

Anni Reinking with her son

Marketing Director Susan Stitt writes about the many ways authors can make online connections to promote their new books. She shares three specific examples, using online tools such as HARO, that our own authors have spread awareness of the messages that are so close to their hearts. …

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Some Tricks of the Book Selling Trade

A fanned-out sampling of the Bias Busters book series

Authors who want to sell books need to participate in ongoing efforts to market those books—which means taking part in national conversations and media opportunities. Marketing Director Susan Stitt writes about five online opportunities for authors to amplify their voices and news about their books. …

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How Do I Add Video to My Amazon Author Page?

Still from a video of Victor Begg playing his Native American flute along a shoreline

Marketing Director Susan Stitt shares best practices and tips for uploading author videos to your Amazon page. These Amazon pages represent valuable real estate for authors as you reach out to interact with readers. Susan shares both Dos and Don’ts. …

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