Metadata might only have 8 letters, but it’s a huge topic in book publishing. Front Edge Publishing Marketing Director Susan Stitt begins a series of columns about the many crucial choices authors face in creating successful metadata for new books. She also shares links and recommendations for further reading. Got …
Read more
Groups around the world are preparing for Breast Cancer Awareness Month in October. In this column, Marketing Director Susan Stitt writes about some of the books we have released to inspire individuals and families struggling with the challenges of cancer. …
Read more
Winning a book award can be a valuable boost in promoting your book. Marketing expert Susan Stitt writes the second in our three-part series on finding your way through the dense forest of the more than 6,000 book contests held each year across the U.S. In this part of the …
Read more
One of the truly unique services Front Edge offers is customization of books for group orders. In this column, Marketing Director Susan Stitt explains why Front Edge is able to offer this unusual service. This option has proven to be a valuable service for groups nationwide. Churches, corporations, event planners …
Read more
In this groundbreaking work, Emily Swan and Ken Wilson claim the authority of the church is shifting back to where it should be: in Jesus. …
Read more
Optimizing your Amazon Author Page is such a powerfully engaging opportunity to interact with readers that we want to highlight those authors who are doing a great job with this form of outreach. Looking at these examples, you may find some helpful tips for your own Amazon page. …
Read more
Marketing expert Susan Stitt offers lots of helpful tips—and great examples—to help you create a robust Amazon Author Page. If you are an author, or know an author, and there’s no Amazon Author Page set up, then you’re missing out on a great opportunity to engage readers. Use Susan’s column, …
Read more
In this leadership primer, Bill Donohue describes possible approaches to critical conversations at work as a card game he calls Card Talk. …
Read more
If you’re serious about writing, you should pay attention to podcasts. Our Marketing Director shares her top 5 favorite Podcasts on Writing! …
Read more
As an author today, you’re likely to find yourself hiring an outside public-relations rep—or managing the marketing yourself. …
Read more