Editor David Crumm writes about the two CNN Heroes we publish—a milestone we just reached in 2019 with the CNN network’s honoring of Zaman International founder Najah Bazzy. We are honored to work with inspiring authors like Najah and Jeanine Patten-Coble, who was a 2017 CNN Hero, because we believe that books help to unlock the energy of communities.
As we wrap up our three-part look at the importance of book awards, we’ve already covered the value of entering book contests and the savvy strategy of aiming at regional honors. In this third column, Editor David Crumm offers five helpful Dos and Don’ts for authors hoping to win a prize.
Winning a book award can be a valuable boost in promoting your book. Marketing expert Susan Stitt writes the second in our three-part series on finding your way through the dense forest of the more than 6,000 book contests held each year across the U.S. In this part of the series, Susan urges authors to start by looking locally for regional book awards. She includes our list of the Top 5 Regional Book Awards.
Book awards heighten the authority of a book. Readers are impressed that independent judges have concluded your book has special value. In this first of three columns about book awards, Editor David Crumm explains why awards matter in marketing new books. He also answers questions such as: How many book contests are there? How much does it cost to enter?