Front Edge Publishing
Your Ideas Take Flight
Marketing Director Susan Stitt writes about the many ways authors can make online connections to promote their new books. She shares three specific examples, using online tools such as HARO, that our own authors have spread awareness of the messages that are so close to their hearts. …
David Crumm reports on what is becoming an annual year-end crisis of capacity in the publishing industry. The shortages are caused by major disruptions in publishing, including the good news that books are more popular than ever. At the same time, paper producers are shifting toward making the cardboard boxes …
Editor David Crumm reports on the start of the centennial year marking the adoption of the 19th Amendment to the Constitution, extending voting rights to women. Media companies are making big plans. David suggests ways writers can contribute to this year of reflection on women’s rights. …
Indie Days 2019—Front Edge Publishing Marketing Director Susan Stitt reports on news from the invitation-only conference for leading mid-sized publishers. Among the headlines from this annual industry gathering: Book sales continue to rise along with direct-to-reader marketing. …
Front Edge Publishing Marketing Director Susan Stitt takes readers on a brief tour of the giant Lightning Source printing-and-binding factory in Tennessee, the flagship plant for this global company. …
Marketing director Susan Stitt provides a one-stop checklist of ideas smart authors should consider to build an ever-growing audience for new books. There is so much excitement surrounding a book launch that we can forget to take time to organize ways to keep in touch with our new readers, allies …
Front Edge Editor David Crumm reports on the challenges of maintaining online book listings and the solution: Offer readers many options. …
Authors who want to sell books need to participate in ongoing efforts to market those books—which means taking part in national conversations and media opportunities. Marketing Director Susan Stitt writes about five online opportunities for authors to amplify their voices and news about their books. …
All authors ask: “When do I get paid?” Financial manager Patty Thompson gives us a helpful overview of the complex issues that delay royalty payments coming to us from retailers such as Amazon and Barnes & Noble. Plus, she explains an immediate revenue source most authors are eager to develop. …
David Crumm reports on four trends that affect our writers and editors: The rise of ‘real-person insight’ in spiritual writing; the growth of nonfiction sales; the problem of ‘crowdsourcing’ in cover design; and a trend toward offensive language in book titles. …