One of the most common questions authors ask is: How should I format my manuscript before sending it to you for publication? A simple question, right? But the answer depends on your choice of a publisher. …
Read more
In preparing our authors’ manuscripts for publishing, we often discuss placing epigraphs at the beginning of each chapter. Epigraphs are a classic element in book design, dating back more than 300 years—and they’re also as contemporary as current best sellers. Editor David Crumm lists 10 reasons epigraphs can be a …
Read more
Optimizing your Amazon Author Page is such a powerfully engaging opportunity to interact with readers that we want to highlight those authors who are doing a great job with this form of outreach. Looking at these examples, you may find some helpful tips for your own Amazon page. …
Read more
Many American authors primarily focus on sales in the domestic market. However, it’s easier than ever to sell internationally. …
Read more
This summer, Internet users around the world are seeing notices about new privacy protections at popular websites. A European Union law regulating the collection and use of our personal data went into effect and, because the Internet is global, everyone is involved in the effort. In this column, we provide …
Read more
Marketing expert Susan Stitt offers lots of helpful tips—and great examples—to help you create a robust Amazon Author Page. If you are an author, or know an author, and there’s no Amazon Author Page set up, then you’re missing out on a great opportunity to engage readers. Use Susan’s column, …
Read more
In our publishing process, manuscript structure and display are two distinct considerations, allowing book content to be adaptive. …
Read more
A newly released Pew Research report, which you can download for free, chronicles a rapidly changing pattern of social media usage among American teens. While Facebook once dominated, that’s not the case now. But books? Pew says young adults still love them, especially in paper. Learn why this matters to …
Read more
In this leadership primer, Bill Donohue describes possible approaches to critical conversations at work as a card game he calls Card Talk. …
Read more
For years, MSU journalism students who have been asking questions to help all of us successfully navigate our diverse communities. …
Read more