Front Edge Publishing
Your Ideas Take Flightmetadata 101
Choosing the correct title and subtitle for your book is the most important step you can take in successfully marketing your book. In this column, our Marketing Director Susan Stitt describes the many factors that contribute to a successful book title. Do you know all of the places your title …
“Should I mention Barney?” Rabbi Robert Alper asked me as we were proofing his Author Bio. Barney is the rabbi’s lovable dog, often mentioned in Bob’s stand-up comedy. At Front Edge Publishing, we get lots of questions about the important “Bio” that appears on many prominent bookstore pages. In this …
Millions of eBooks are sold each year. This market is all about impulse buying—and also the convenience of carrying books as conveniently as you carry your phone. In this part of our Metadata 101 series, Production Manager Dmitri Barvinok describes the various eBook formats—and how Front Edge Publishing handles these …
Marketing Director Susan Stitt explores—and simplifies—the complex world of codes that sort millions of books into topics readers can readily find in online bookstores. Today’s industry standard is the set of BISAC codes, which are regularly updated to help readers find emerging topics. Susan offers 5 Tips for finding the …
Now, it’s time for the fun part of a book launch! This is the point, close to completing a book, when we summon our allies and angels to help us. In our Metadata 101 series, David Crumm writes about gathering the Foreword, Preface, Introduction and endorsements for a new book. …
Director of Production Dmitri Barvinok continues our series of helpful columns orienting authors to the many options available in publishing today. In this column, Dmitri discusses the array of paper, ink and binding choices. Did you know that color printing quality has increased, while the cost of producing a color-illustrated …
Just as important as the text inside your book are the words you choose as an introduction to potential readers. Editor David Crumm offers helpful tips for writing crucial summaries called Short and Long Descriptions, which show up prominently on bookstore websites. …
Metadata might only have 8 letters, but it’s a huge topic in book publishing. Front Edge Publishing Marketing Director Susan Stitt begins a series of columns about the many crucial choices authors face in creating successful metadata for new books. She also shares links and recommendations for further reading. Got …
In February 2022, we are celebrating two new books that each were marked with No. 1 banners that Amazon flashed across their online listings. Amazon was able to calculate that top ranking because of the ‘metadata’ files we prepare for each book. …
Our Director of Production Dmitri Barvinok continues our Metadata 101 exploration of publishing by explaining the ubiquitous—yet little understood—ISBN. They’re on every book you buy, but the purpose and rules for using ISBNs are among the more arcane mysteries of publishing. Dmitri unlocks that realm to help authors (and readers) …