Here’s what we found for metadata 101

10 Tips for Authors in the Midst of COVID-19

Unstuck by Craig Lemasters book cover

Because of the dramatic changes brought by COVID, millions of readers are looking for books, right now. Marketing Director Susan Stitt lists 10 tips for authors—and those who love authors—to welcome with those readers and help them find great books. …

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The reach of eBook platforms for Publishers from Kindle to Kobo

‘Not Just Black and White’ ebook by Anni Reinking on a Kindle Fire

Why do we emphasize the need to release new books in all of the major eBook formats? Our Director of Production Dmitri Barvinok explains the basics of this important phase of our work, including examples from Kindle to Kobo about the unique reach of various devices and platforms. Yes, eBook …

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Book Title Domains: Bringing readers together online

‘Sadie Sees Trouble’ book cover

“Books bring people together. Books can become a gathering place for entire communities.” That’s how our Director of Production Dmitri Barvinok begins this week’s column on the importance of planning for an easy-to-remember Internet address (aka Web domain or URL) that will help readers find out about your book. Dmitri …

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Making the Most of Your Amazon Author Page

Still from a video trailer for Christine Feehan’s book Dark Carousel

Marketing expert Susan Stitt offers lots of helpful tips—and great examples—to help you create a robust Amazon Author Page. If you are an author, or know an author, and there’s no Amazon Author Page set up, then you’re missing out on a great opportunity to engage readers. Use Susan’s column, …

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