“What is a hashtag? How do you use hashtags?” If you are reading our weekly columns on book marketing and publishing trends, then you probably can answer both questions easily. But consider this: Today, those will be two very popular Google searches by people around the world. After all, just look at the chart of […]
FEP Editor David Crumm explains why our publishing house has signed the Independent Book Publishers Association’s commitment to following the new IBPA Hybrid Publishing Criteria. We believe such national standards are a crucial step in our rapidly evolving media industry.
Through the turbulent changes in the publishing industry over the past decade, promising new models are emerging including one that we embrace here at Front Edge: hybrid publishing. The hybrid publishing model combines the best of both traditional publishing and self-publishing.
“Books are dead, aren’t they?” A woman asked me that as she held up her smartphone in the middle of a workshop I was leading. “I’ll bet kids today have given up on books entirely!” Many people assume print books are dead and that young people are leading the charge toward digital reading. But, is it true?