As the fasting month of Ramadan approaches, the world’s nearly 2 billion Muslims are preparing to focus, once again, on the Quran. Nightly gatherings of the faithful are a widespread tradition—especially to hear the Quran recited by a qari, or expert at chanting the Quran for audiences following traditional styles. Islam, after all, is a […]
These days, marketing budgets even for the Big Five publishers have dwindled to the point that today’s question is one of the most popular topics at publishing conferences around the globe. Unless you’re among the elite of best-selling authors, you’ll find that promotions like publisher-paid launch events and author tours are nostalgic memories of an […]
Here’s the first question we hear from authors, when their books first appear on Amazon: “Why is someone else selling my book?“ Answer: Amazon is designed to encourage individuals and companies to market products on the vast retail platform. Perhaps you’re a registered seller on Amazon yourself. You’re not alone! More than 2 million registered […]
“What is a hashtag? How do you use hashtags?” If you are reading our weekly columns on book marketing and publishing trends, then you probably can answer both questions easily. But consider this: Today, those will be two very popular Google searches by people around the world. After all, just look at the chart of […]
FEP Editor David Crumm explains why our publishing house has signed the Independent Book Publishers Association’s commitment to following the new IBPA Hybrid Publishing Criteria. We believe such national standards are a crucial step in our rapidly evolving media industry.